• Projects
  • Iowa Lottery Brand
  • I'm a Nebraska Corn Farmer
  • Iowa Lottery Promotions
  • A Kernel of Truth
  • Pop vs Soda
  • Lennox
  • Pella
  • Broadlawns
  • Guinness World Record
  • Unleaded 88
  • Advocacy & PSA
  • Taco Bell
  • Hilton
  • Resume & Contact
Greg Welch
  • Projects
  • Iowa Lottery Brand
  • I'm a Nebraska Corn Farmer
  • Iowa Lottery Promotions
  • A Kernel of Truth
  • Pop vs Soda
  • Lennox
  • Pella
  • Broadlawns
  • Guinness World Record
  • Unleaded 88
  • Advocacy & PSA
  • Taco Bell
  • Hilton
  • Resume & Contact

Hilton

This work was produced for an agency pitch. I was part of a large group responsible for the concept and writing. Despite only being a junior art director at the time, I developed the campaign look our agency brought to the table. The business was retained, but moved to a different office, so our concept was eventually produced with other designs by that other office.

Each client project was a collaborative effort with a team of agency executives, producers, executive creative directors, associate creative directors, copywriters, art directors, strategists, account executives, and production partners. Details about my role/contributions are included on each project page.