Role—Creative Director
Concept development, client presentation, direction throughout the video production process, design direction
Concept development, client presentation, direction throughout the video production process, design direction
Iowa Lottery Brand
Research showed only one in four Iowans associated “winning” with the Iowa Lottery. But there’s more to winning the lottery than billion-dollar jackpots. What about the $20 pull tab prize that prompts you to pick up the lunch tab? Or the $200 payout you use to treat yourself to a blowout? These are the moments that make someone a Win-ionaire. Because feeling rich isn’t just about commas in a bank account. It’s the feeling that comes from playing—and winning—your way.